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Course Code: 
ATH 413
Course Period: 
Autumn
Course Type: 
Area Elective
P: 
3
Lab: 
0
Credits: 
3
ECTS: 
6
Course Language: 
İngilizce
Course Objectives: 
To understand the concepts of smart cities and smart tourism, and to apply the development of smart technologies to the field of tourism and tourism management.
Course Content: 

ICT and IoT; Big Data Analysis; machine learning; Smart cities; smart tourism; smart technologies; innovation; e-tourism; Customer Experience Management (CEM); smart destination development; the future of digitalization and the tourism sector

Course Methodology: 
1: Lecture, 2: Question-Answer, 3: Discussion, 4: Simulation, 5: Case Study
Course Evaluation Methods: 
A: Testing, B: Presentation, C: Homework, D: Project, E: Laboratory

Vertical Tabs

Course Learning Outcomes

Learning Outcomes Program Learning Outcomes Teaching Methods Assessment Methods
  1. Develop an understanding of Knowledge Management, ICT, IoT and Big Data
1,2 1,2,3 A
  1. Perform a systematic analysis of smart city and smart tourism tools
1,2 1,2,3 A, C
  1. Obtain information about Customer Experience Management through the use of smart technologies in tourism
7,12 1,2,3 A, C
  1. Provide suggestions for smart destination development
7,12 1,2,3 A,B,D
  1. Discuss the future of innovation and digitalization, and their effects on the tourism industry
1,2,3 1,2,3 A,B,D

 

Course Flow

 

COURSE CONTENT

Week

Topics

Study Materials

1

Introduction: Digitalization, ICT, Big Data and IoT

 

2

From Smart Cities to Smart Tourism: The evolution of the digital traveler

 

3

Innovation and technology management in the tourism industry

 

4

Smart Technologies I: Hard technologies

 

5

Smart Technologies II: Soft technologies

 

6

Developing the smart destination

 

7

Managing the smart destination

 

8

Midterm exam

 

9

Sustainable digital development: The pros and cons

 

10

Governance in the digital age: Implications for tourism development

 

11

Mobility, Culture, Energy, Security, Health, Infrastructure and the Environment

 

12

Technological challenges of Smart Tourism and the Future

 

13

Presentations

 

14

Presentations

 

15

Final

 

 

Recommended Sources

Textbook

De Pablos, Tennyson, Zhao (2012) Global Hospitality and Tourism Management Technologies

Additional Resources

  Class presentations, additional research papers

 
 

Material Sharing

Documents

 Slides

Assignments

Presentation of a smart technology in tourism

Exams

 Final

 
 

Assessment

 

ASSESSMENT

IN-TERM STUDIES

NUMBER

PERCENTAGE

Mid-terms

1

30

Quizzes

 

 

Assignment

1

30

Total

 

         60

CONTRIBUTION OF FINAL EXAMINATION TO OVERALL GRADE

 

40

CONTRIBUTION OF IN-TERM STUDIES TO OVERALL GRADE

 

60

Total

 

100

 
 
 

Course’s Contribution to Program

 

COURSE'S CONTRIBUTION TO PROGRAM

No

Program Learning Outcomes

Contribution

1

2

3

4

5

 

1

To have a good understanding of the basic concepts in tourism and hotel management

 

 

 

 

 x

 

2

To grasp and be aware of the regional, national and international dimensions of tourism and hotel management

 

 

 

 

 x

 

3

To achieve  a reasonable level of knowledge in the tourism and hospitality management on ethics, basic values, legislation  and principles

 

 

 

 x

 

 

4

To be aware of the specific dynamics of the service industry and learn the professional standards of perfection

 

 x

 

 

 

 

5

To have a conducive character for teamwork, be a problem solver as well as show leadership capabilities and an ability to establish contact with specialists in other areas of interest

 

 

 x

 

 

 

6

To be fluent in verbal communication and writing capacities in at least two foreign languages.

 

 

 

 

 x

 

7

Be able to adapt to varying cultures and languages  received from experienced professors equipped with  international experience in professional and academic backgrounds

 

 

 

 

 x

 

8

To have personal, humanitarian, technical, and behavioural capabilities.

 

 

 x

 

 

 

9

To have coordinating capacities in interdisciplinary applications (i.e administration commerce, representation, aviation, logistics, etc.)

 

 

 x

 

 

 

10

To be able to carry out qualitative and quantitative research methods in tourism and hospitality management for the completion of projects.

 

 

 

 x

 

 

11

To understand the tourism and hospitality industry from professional, academic, technical, intellectual and cultural points of view.

 

 

 x

 

 

 

12

To be able to evaluate concepts, ideas and data in the tourism sector with scientific methods, identify complicated problems and topics to analyse, and come up with solutions based on research and evidence.

 

 

 

 

 x

 

13

To  become an expert in one of the specialization areas of the tourism industry (i.e: congress and lodgings management, aviation management, gastronomy, social and humanitarian sciences)

 

 

 x

 

 

 

 

ECTS

 

ECTS ALLOCATED BASED ON STUDENT WORKLOAD BY THE COURSE DESCRIPTION

Activities

Quantity

Duration 
(Hour)

Total 
Workload 
(Hour)

Course Duration (Including the exam week: 16x Total course hours)

 15

 3

 45

Hours for off-the-classroom study (Pre-study, practice)

 15

 6

 90

Mid-terms

 1

Homework

 1

 15

 15

Final examination

 1

 2

 2

Total Work Load

 

 

 152

Total Work Load / 25 (h)

 

 

 6,08

ECTS Credit of the Course

 

 

 6